Edward L. Bernays Quotes

The engineering of consent is the very essence of the democratic process, the freedom to persuade and suggest.

democracy

When I came back to the United States [after WWII], I decided that if you could use propaganda for war, you could certainly use it for peace.  And "propaganda" got to be a bad word because of the Germans using it, so what I did was to try and find some other words so we found the words "public relations."

public relations